The 4% | Edition 018: 3-2-1 AIxMarketing

Fork in the road edition that the most vitally important updates for digital marketing are AI related in 2025

I will road test and share the most critically important prompts, leaders, learnings, new tools and adding 1 in for fun

Experimenting with the 3-2-1 format

3 Prompts from Me

1. ChatGPT | Who are the best 5 <insert company type> in <insert geography>

• If you're on the list, ask it why it included you - sharing all reference points & resources
• If you're not on the list, ask it why you are not included and share all the reference points & resources for you to show up

2. ChatGPT | A/B Prompt test anything using ChatGPT O1 vs 4o

• Run it again adding the prompt Please check in with me at each step. This will help improve and show you where it gets off tangent

3. Claude | Build me a <insert vertical> dashboard that focuses on <insert 3 critical KPIs>

• Ie Build me a marketing agency dashboard that focussed on customer satisfaction and profit per employee
• Example Output here in less than 30 seconds

2 Leaders & Learnings

4. Shout out to Raj from https://aifirstmindset.ai/ for his recommendations on developing a Prompt SoP / framework for your team to train
5. And the most follow Adam Stewart for showing off https://www.beautiful.ai/ to streamline proposal workflows - this is by Anthropic, makers of Claude

1 for Fun

Absolutely in love with https://suno.com/create

My kids are obsessed

But can create a team anthem / meeting hype song / office playlist